Coffee Export Launchpad
“Become ready to prepare and execute a professional coffee export transaction from sourcing to bank settlement.”
The flagship export preparation program designed for entrepreneurs, coffee washing station owners, commercial farmers, and aspiring exporters. Gain practical mastery over Ethiopian Coffee and Tea Authority (ECTA) regulations, green coffee physical defect analysis, commercial banking forex retention, proforma invoicing, and negotiating high-margin direct trade contracts with international specialty buyers in Europe, North America, and the Middle East.

Firaol Kebede
Lead Export MentorSenior Export Strategist & International Trade Specialist (14+ Years Industry Experience)

Everything Included:
What You Will Master & Execute
- Navigate Ethiopian Coffee & Tea Authority (ECTA) laws, export licensing, and contract registrations
- Master physical green coffee defect grading (Moisture, screen size, cupping protocols)
- Calculate precise FOB Djibouti & CIF destination pricing structures including port charges
- Build an international buyer outreach pipeline and execute direct trade sample shipping
- Prepare mandatory export documentation (Form A, Bill of Lading, Phytosanitary, Certificate of Origin)
- Structure irrevocable confirmed Letters of Credit (LC) and mitigate banking payment risks
Prerequisites & Requirements
- Ambition to launch or scale a commercial coffee export enterprise
- Access to computer/tablet for practical document templates and price calculators
- Basic understanding of international trade terms (Incoterms helpful but taught from scratch)
Complete Export Journey Structure

Firaol Kebede
Senior Export Strategist & International Trade Specialist
Over 14 years of direct trade execution across Europe, North America, and East Asia, managing multi-container specialty shipments and advising top cooperatives.
